Advantage Research, Inc.


W162 N11840 Fond du Lac Ave.
Germantown, WI 53022

: (262) 502-7000
EM: Send Email


Lori Gutbrod

Sarah Krukowski
Vice President

Adam Hale
Director of Research & Business Development

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Business Type
  • Data Collection - Qualitative
  • Data Collection - Quantitative
  • Field Management
  • Full Service
  • Online Research Services
  • Online Surveys
  • Qualitative Consultant/Moderator
  • Related Support Services
  • Research Supplier / Provider
  • Supplier / Provider
Related Services & Providers
• Minority or Female Owned Business
Research Methods
• Full Service


Consider us your market research department! Our years of qualitative and quantitative research experience amount to more than just expertise in market research; they’re reflected in how we work with you day-to-day. We get to know your business, understand your goals and how you like to work, and then apply our vast experience and research techniques to create a winning partnership, customizing a study to meet your specific needs. We take great pride in delivering results that are clear and focused, delivering findings that tell a story – a story that speaks to the solutions you need. With an Advantage Research report in your hands, you will have clear direction for next steps. Advantage Research, Inc. is a woman owned business certified by the WBENC.

Advertising Research | Attitude/Usage Studies | Brand Loyalty Studies | Concept Testing | Customer Satisfaction Studies | Focus Group-Moderating | Focus Group-Web Conference | Marketing Research-Full Service | One-on-One (Depth) Interviews | Online Surveys | Product Development Research | Qualitative Research | Quantitative Research | Segmentation Studies

Focus Group Services
Focus Group Moderators: Yes
One-on-one, In-depth interviewers: Yes
Off-Site/Remote Interviewing
Remote/Field Interviewing: For On-Site Assignments
Description: Experienced moderators of field research, in-home studies, onsite B2B, etc.