Area Wide Market Research, Inc.

 

Headquarters
16017 Comprint Cir.
Gaithersburg, MD 20877

: 301-590-1160
FX: 301-990-6690
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Contacts

Ann Weinstein
President
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On the Web

www.areawidemarketresearch.com

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Business Type
  • Data Collection - Qualitative
  • Data Collection - Quantitative
  • Field Management
  • Focus Group / Qualitative Facility
Specialties
Data Collection Methodologies
Qualitative
Qualitative/Recruiting Services and Facilities
• Central Location Testing Facility (CLT)
• Focus Group Facility
• Test Kitchen Facility
Quantitative
Off-Site/Remote Interviewing
• Mystery Shopping
• Off-Site/Remote Intercepting
Interviewing Specialties by Audience
• Car Clinics
• Mock Jury/General Opinion
Research Methods
• Taste Tests/Sensory Tests

 

Description
Quality field service built on excellent reputation covering Washington, DC, Maryland and Virginia. Two focus group facilities featuring modern focus group rooms, spacious observation rooms and client lounge with closed circuit TV. Specializing in all phases of market research; executive, medical and convention interviewing. Largest field staff in the DC/MD/VA area. We offer creative and innovative ways to complete your projects. New large taste test kitchen.

Central Telephone Facility
# Stations: 10
Multi-Lingual Interviewing: Yes   
Recruiting Services
Recruit for: focus groups
one-on-ones
central location studies 
Recruiting in-house: Yes  
Database available: Yes
Opt-In for:  
Recruit for:  
Study Types Recruit for: consumer
business
Children
Description: Recruiting for large taste tests-new test kitchen.
Focus Group Services
Facility Location: professional office park  
Miles from Airport: 20  
# Rooms: 2 focus group rooms
Internet Access: Yes  
Usability lab: Yes  
Test kitchen: Yes
Focus Group Moderators: Yes
One-on-one, In-depth interviewers: Yes
Focus Group Room(s):  
Room 1: 18 ' x 14 ' - 12 seats
Room 2: 18 ' x 14 ' - 12 seats
   
Central Location Testing Facility
Test Kitchen: Yes 
Viewing Capabilities: Yes
Internet Access: Yes
Description: Large test kitchen.
Off-Site/Remote Interviewing
In-Store Demos: Yes  
Taste Tests: Yes  
In-Store Audits: Yes  
Remote/Field Interviewing: For On-Site Assignments & Mystery Shopping