Central Focus

Central Focus

Headquarters
180 West Airport Road
Lititz, PA 17543

: 717-560-7842
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Contacts

Matt London
Facilities Director
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Dan Duda
Reaserch Director
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On the Web


www.centralfocus.net
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Business Type
  • Data Collection - Qualitative
  • Data Collection - Quantitative
  • Focus Group / Qualitative Facility
  • Full Service
  • Online Research Services
  • Online Surveys
  • Qualitative Consultant/Moderator
  • Research Supplier / Provider
  • Sampling
  • Transcription Services
Specialties
Data Collection Methodologies
Qualitative
Qualitative/Recruiting Services and Facilities
• Focus Group Facility
• Viewable In-Depth Interviews (IDIs)/Dyads/Tryads/Mini-Groups

 

Description
Conveniently located in central Pennsylvania’s Lancaster County, we are just minutes from the Lancaster Airport and an easy drive from Baltimore, Philadelphia, Harrisburg, Reading and York. Central Focus features a direct viewing room as well as a second viewing room to accommodate additional observers. A full complement of research services (research & data collection, moderating, focus groups, one-on-ones, recruiting, sampling) is available to help ensure the successful completion of your project. Centrally located. Focused on results.

Recruiting Services
Recruit for: focus groups
one-on-ones
central location studies 
Recruiting in-house: 5 recruiters on staff 
Database available: 5,000 names
Opt-In for:  
Recruit for:  
Study Types Recruit for: consumer
business
Focus Group Services
Facility Location: office building  
Miles from Airport: 1  
# Rooms: 1 focus group room
Usability lab: 2 PCs with internet access  
Focus Group Moderators: Yes
One-on-one, In-depth interviewers: Yes
Focus Group Room(s):  
Room 1: 18 ' x 28 ' - 10 seats
   
Description: We feature a direct viewing room that seats 6, with video feed to an adjacent room that will accommodate 40.
Off-Site/Remote Interviewing
In-Store Demos: w/ Store cooperation  
Taste Tests: w/ Store cooperation 
In-Store Audits: w/ Store cooperation 
Remote/Field Interviewing: For On-Site Assignments & Mystery Shopping
Door-to-Door Interviewing: Yes