Dominion Marketing Research, Inc.

 

Headquarters
2809 Emerywood Pkwy., Ste. 200
Richmond, VA 23294

: 804-672-1417
P2: 804-672-0500
FX: 804-672-0567
EM: Send Email

Contacts

Bana Bhagchandani
Pres.

On the Web

www.dominionfocusgroup.com

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Business Type
  • Data Collection - Qualitative
  • Data Collection - Quantitative
  • Field Management
  • Focus Group / Qualitative Facility
  • Related Support Services
  • Research Supplier / Provider
Specialties
Data Collection Methodologies
Qualitative
Qualitative/Recruiting Services and Facilities
• Focus Group Facility
Quantitative
Off-Site/Remote Interviewing
• Off-Site/Remote Intercepting

 

Description
Full-service focus group facility. Mock juries, music (auditorium) tests, in-house product placements, in-depth phone interviews, multi-city co-ordination, focus groups and recruiting in rural (without focus group facility) areas. CAPI interviewing, dyads.

Central Telephone Facility
# Stations: 12
CATI Stations: 12 with Survey Systems software
Recruiting Services
Recruit for: focus groups
one-on-ones
central location studies 
Recruiting in-house: 10 recruiters on staff 
Database available: 30,000 names
Opt-In for:  
Recruit for:  
Study Types Recruit for: consumer
business
home testing/product placement, mock jury, taste test, music test
Description: Recruit for all consumer and business demographics from children to seniors in Virginia.
Focus Group Services
Facility Location: office building  
Miles from Airport: 17  
# Rooms: 3 focus group rooms
Internet Access: Yes  
Usability lab: 6 PCs with internet access  
Test kitchen: Yes
Focus Group Moderators: Yes
One-on-one, In-depth interviewers: Yes
Focus Group Room(s):  
Room 1: 16 ' x 26 ' - 16 seats
Room 2: 16 ' x 12 ' - 8 seats
Room 3: 16 ' x 12 ' - 8 seats
   
Central Location Testing Facility
Test Kitchen: Yes 
Viewing Capabilities: Yes
Computer/tablet/devices: 3 computer/tablet/devices
Internet Access: Yes
Off-Site/Remote Interviewing
In-Store Demos: w/ Store cooperation  
Remote/Field Interviewing: For On-Site Assignments & Mystery Shopping
Door-to-Door Interviewing: Yes