Leger - The Research Intelligence Group


700-507 place d'Armes Montréal
Montreal, Quebec H2Y 2W8 Canada

: 1-514-982-2464
FX: 514-987-1960
EM: Send Email


Sandrine Lepinay
Deputy Managing Director

Jessica Beliveau
Communication Officer

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Business Type
  • Data Collection - Qualitative
  • Data Collection - Quantitative
  • Data Processing
  • Field Management
  • Focus Group / Qualitative Facility
  • Online Research Services
  • Online Surveys
  • Qualitative Consultant/Moderator
  • Related Support Services
  • Research Supplier / Provider
Leger, The Research Intelligence Group (TRIG), is the largest Canadian-owned polling, research and strategic marketing firm with over 600 employees in Montreal, Quebec City, Toronto, Edmonton and Calgary in Canada as well as Philadelphia in the United States. Our firm distinguishes itself through its marketing intelligence and strategic advice. Founded in 1986, Leger (TRIG)has gained an impressive knowledge base, which provides clients access to credible and reliable data and more than 30 years of experience, all of which contribute to making Leger(TRIG), your strategic partner. Whether you are a business, institution, civic organization, government agency or in the media, Leger(TRIG) can not only take the pulse of Canadian and American public opinion on a wide array of subjects, but can also gauge public opinion worldwide with the help of its network of partners (the WIN network). Advanced and Up-to-Date Technology The Canadian leader in polling, research and strategic marketing, Leger (TRIG) has the latest technology to conduct telephone and Internet surveys. This enables us to offer data collection services, analysis, and advanced statistical and data processing in compliance with the highest standards of quality. Its Web panel, the largest in Canada with over 400,000 members, allows Leger (TRIG) to achieve results more effectively, faster and with greater accuracy, results that were impossible to achieve only a few years ago. A Unique Experience Leger(TRIG) also has more than 100 senior professionals specialized in key sectors such as technology, finances, lottery, communication, transport, travel & leisure, energy, telecom, analytics, retail, governmental affairs, public affairs and healthcare. These professionals contribute to the success of thousands of mandates entrusted to them each year in Canada and the United States.

Central Telephone Facility
# Stations: 80
International Coverage: Yes
CATI Stations: 80 with Voxco software
Multi-Lingual Interviewing: French, English 
In-House Tabulations: Yes
In-House Programming: Yes
Recruiting Services
Recruit for: focus groups
central location studies 
Recruiting in-house: 30 recruiters on staff 
Database available: 400,000 names
Opt-In for: consumer
Recruit for: own facility
client off-site location 
Study Types Recruit for: consumer
Description: We are experienced in recruiting and scheduling off-site interviews by phone, online, in home or office, and at various external sites: television commercial sessions, automotive clinics and online communities.
Focus Group Services
Facility Location: office building  
Miles from Airport: 10  
Usability lab: 8 PCs with internet access  
Test kitchen: Yes
Focus Group Moderators: Yes
One-on-one, In-depth interviewers: Yes
Description: The largest qualitative research provider in Canada: ? 12 Focus Group rooms across Canada ? Modern and multifunctional rooms centrally located ? Exceptional service experience ? Full Internal recruitment ? Cutting edge technology
Off-Site/Remote Interviewing
In-Store Demos: w/ Store cooperation  
Taste Tests: w/ Store cooperation 
In-Store Audits: w/ Store cooperation 
Remote/Field Interviewing: For On-Site Assignments & Mystery Shopping
Door-to-Door Interviewing: Yes
Research Software
Computer-Assisted Personal Interviewing (CAPI): jbeliveau@leger360.com  
Computer-Assisted Telephone Interviewing (CATI): Voxco  
Communities: Fuel Cycle (Passenger)  
Mobile: Confirmit  
Panel: Internal Software  
Project Management: Internal Software  
Social Media: Sysomos  
Statistical Analysis: SPSS, R  
Tabulation: Voxco  
Text Analysis: Ascribe  
Web Survey (CAWI): Confirmit