Mindseye Research Group, Inc.

 

Headquarters
2525 Cabot Drive
Suite 107
Lisle, IL 60532 USA

: 630.281.8300
P2: 630.281.8319
FX: 630.281.8339
EM: Send Email

Contacts

Leslie Gunner Losh
President

Kathie Cowles
Executive Vice President

Kathy Alexander
Vice President

On the Web

mindseyeresearch.com

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Business Type
  • Data Collection - Qualitative
  • Data Collection - Quantitative
  • Full Service
  • Online Research Services
  • Research Supplier / Provider
Specialties
Data Collection Methodologies
Quantitative
Quantitative Data Collection Services
• Design & Analysis
• Questionnaire Design

 

Description
Mindseye Research Group is a full-service market research firm that delivers customized solutions and true business insights from experts who personally commit to you and your business. Mindseye offers the service-intense focus and creativity of a boutique, along with the business savvy and expert insights of a much larger enterprise. It’s a “best of both worlds” scenario for our clients.

We are very passionate about what we do, and we care about our clients’ success. We’re curious about what excites, what motivates, what sells and why. We’ll roll up our sleeves and dig right in, believing there is no substitute for honest hard work at all levels of the team. You’ll quickly realize that we commit to more than your projects—we commit to your organization and to you. We analyze and interpret data within and across projects whenever possible, to connect the dots and add value to the research and business story.

Mindseye excels in strategic research, hard-hitting tactical research, optimization/conjoint/discrete choice research, product testing and bullet proof project execution. We offer a complete range of quantitative and qualitative services including study design, data collection, data processing, state-of-the-art multivariate statistics, and comprehensive data analysis and reporting, all delivered with the credibility of seasoned research industry experience. Applying time-tested methods, your Mindseye solution will be uniquely your own.

Strategic: MarketMine® – Awareness, Attitudes & Usage NeedsNavigator® – Needs/Barriers/Drivers Identification SegmentSight® – Segmentation & Targeting Price Probe® – Pricing Testing/Optimization Equity Edge® – Brand Equity

Tactical: Product Pane® – Product Testing OptiConcept® – Concept Optimization OptiProduct® – Product Optimization OptiLine® – Line/Portfolio Optimization ShelfSolver® – Shelf Impact Assessment ShopperVision® – Shopper Insights/Path to Purchase SortSmart® – Sorting and Screening

Mindseye is a WBENC certified woman-owned, small business.

Recruiting Services
Recruit for: focus groups
one-on-ones
central location studies 
Database available: 5000 names
Opt-In for: consumer  
Recruit for: own facility
nationally
client off-site location 
Study Types Recruit for: consumer
business
Description: Mindseye has a local Chicago-area panel of 5,000 members. In addition, we work with field partners for recruiting to meet the requirements of each individual study.
Focus Group Services
One-on-one, In-depth interviewers: Yes
Description: Online qual-quant and one-on-one/IDI moderation services available.
Off-Site/Remote Interviewing
Remote/Field Interviewing: For On-Site Assignments
Description: Mindseye has conducted on-site interviewing at a variety of events, venues and other off site locations.