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Business Type
  • Data Collection - Qualitative
  • Data Collection - Quantitative
  • Data Processing
  • Field Management
  • Full Service
  • Online Research Services
  • Online Surveys
  • Qualitative Consultant/Moderator
  • Supplier / Provider
Data Collection Methodologies
Qualitative/Recruiting Services and Facilities
• Online Focus Group Hosting/Moderation
Quantitative Data Collection Services
• Design & Analysis
• Internet/Web Based Surveys
• Questionnaire Design
Research Methods
• Attitude/Usage
• Benchmarking
• Brand Research
• Concept Testing
• International Research and Services
• Omnibus
• Political Polling/General Opinion
• Segmentation


We help our clients harness the power of insight to build, grow, promote and make strategic business decisions.

Opinium is an award winning strategic insight agency built on the belief that in a world of uncertainty and complexity, success depends on the ability to stay on the pulse of what people think, feel and do. Creative and inquisitive, we are passionate about empowering our clients to make the decisions that matter.

From international quantitative surveys to online pop-up communities and focus groups, our in-house capabilities allow us to build a bespoke methodology that gets at the heart of your challenge – anywhere in the world. Our research gets inside the hearts and minds of your stakeholders, from B2B audiences to everyday consumers.

Opinium's offering spans four key practice areas: - Product development: insight from concept development to launch strategy - Brand & communications: brand benchmarking and ad testing - Stakeholder Understanding: stakeholder communications and corporate reputation - Thought Leadership: research for public release and full white paper development