Research Now SSI

Research Now SSI

Headquarters
5800 Tennyson Parkway
Suite 600
Plano, TX 75024

: 214-365-5000
FX: 972-312-9037
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Contacts

Tom Johnson
EVP‚ Sales & Customer Experience‚ Americas
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Business Type
  • Data Collection - Qualitative
  • Data Collection - Quantitative
  • Data Processing
  • Field Management
  • Online Research Services
  • Online Surveys
  • Research Supplier / Provider
  • Sampling
  • Technology Provider
Specialties
Data Collection Methodologies
Qualitative
Qualitative/Recruiting Services and Facilities
• Online Focus Group Hosting/Moderation
Quantitative
Quantitative Data Collection Services
• Data Entry/Data Processing/Tabulations
• Internet/Web Based Surveys
• Questionnaire Design
Interviewing Specialties by Audience
• Advertising
• Affluent/Wealthy
• Agriculture
• Alcohol Beverages
• Alternative Healthcare
• Arts/Entertainment/Recreation
• Automotive/Transportation
• Banking/Finance
• Business-to-Business
• Children/Tweens/Teens
• College Students
• Consumer Products/Services
• Dentist
• Education
• Energy/Utility
• Executive/C-Level
• Exercise & Fitness
• Fifty+/Seniors/Elderly
• Financial
• Food and Beverage
• Gay/Lesbian
• Hard to Reach Populations
• Healthcare (consumer health conditions)
• HMO's & Managed Care
• Hospital Purchasing Agents
• Hospitals & Nursing Homes
• Human Resources
• Industrial
• Legal/Insurance
• Medical Professionals
• Medical/Surgical Products
• Minority/Low Incidence Segments - Asian
• Minority/Low Incidence Segments - Black/African American
• Minority/Low Incidence Segments - Hispanic
• Minority/Low Incidence Segments - Other
• Multi-Lingual Interviewing
• Patients
• Pharmaceutical
• Pharmacies/Drug Stores
• Pharmacists
• Preventive Healthcare
• Professional Services
• Real Estate
• Restaurant/Food Services
• Retail
• Sports Enthusiasts
• Technology/High Tech/IT
• Travel/Tourism
• Utilities
• Veterinarians
Related Services & Providers
• Dashboard Software
• Field Management
• Internet Sampling
• Mobile Probability Sample
• Mobile Survey Software
• Survey Programming
• Translation or Interpretation Services
• Validation Services
Research Methods
• Attitude/Usage
• Benchmarking
• Brand Research
• Broadcasting/Publishing
• Business-to-Business
• Cell Phone/Mobile Data Collection
• Concept Testing
• Durable/Non-Durable/Consumer Goods
• Government
• Home Use Testing (HUT)
• International Research and Services
• Media Tests
• Non-Profit
• Omnibus
• Online Interviews/Discussions/Diaries
• Panels
• Political Polling/General Opinion
• Satisfaction Surveys
• Segmentation

 

Description
Research Now SSI is the world’s leading global provider of first-party consumer and professional data based on extensive, proprietary market research panels. Around this core asset of opted-in, managed data, the company has built innovative data services and solutions that bring the voice of the individual to the entire marketing spectrum, from research to marketing to advertising. Research Now SSI serves more than 4,000 market research agencies, media and advertising agencies, consulting and investment firms, and healthcare and corporate customers in the Americas, Europe, and Asia-Pacific. For more information about our range of data-driven offerings, go to www.researchnow.com and www.surveysampling.com.

Articles
Press Release:
Research Now SSI and Data Trust Partner to Expand Online Polling Capabilities SamplePlus Voter Solution Provides Scalable Data for the 2018 Election Cycle by Research Now SSI
Dallas, Texas (May 15, 2018) – Research Now SSI, the global leader in digital market research data and data services, has continued to build out its SamplePlus Voter solution by partnering with several national voter file and data management companies to provide pollsters, PACs, public opinion researchers, and non-profits with more accurate political research data.
Research Now SSI and Aristotle Partner to Improve Polling Insight Rich First-Party Data Links to Precise Voter Segments for Better Campaigns by Research Now SSI and Aristotle
Dallas, Texas (May 16, 2018) – As political polling moves online and onto mobile devices, it becomes more difficult to accurately profile and engage voters over the phone. Research Now SSI, the global leader in digital market research data and data services, is announcing a partnership with Aristotle International, a leader in voter data, to offer pollsters, PACs, public opinion groups and nonprofits important behavioral and modeled variables to conduct opinion polling via online and Computer-Assisted Telephone Interviewing (CATI) modes.
Research Now SSI and Econsultancy Study Reveals that Company and Third-Party Data Quality is Key to Improving Marketing Effectiveness by Kate Brunkhorst
We have released a report “Data: The New Oil” with Econsultancy highlighting survey results which indicate that high quality data is top-of-mind for marketers, and that measuring campaign effectiveness continues to be a struggle. 93% of client-side respondents see high-quality customer data as “critical to business success.” More than 40% of client-side marketers stated that effectiveness is “impossible to measure,” and even more agencies agreed. The report is based on an online survey of 2,250 marketers in the US, the UK, Canada, Australia, Ireland, and New Zealand. Research Now SSI and Econsultancy worked together to design the survey and extract key themes. Please feel free to give me a call at (203) 567-7196 or respond to this email if you have any questions.
Research Now SSI Partners with Catalist for Better Political Campaign Insights by Research Now SSI
Catalist’s behavioral and modeled variables paired with Research Now SSI’s first-party data and multi-mode survey capabilities enhances voter segments and enables pollsters, PACs, public opinion groups and nonprofits to conduct political polling of panel members across modes via online and Computer-Assisted Telephone Interviewing (CATI).
Research Now SSI Resumes Call Center Operations in Davao by Research Now SSI
Dallas, Texas (July 5, 2018) – Research Now SSI, the global leader in digital market research data and data services, is resuming call center operations in Davao, Philippines.
Research Now SSI Named a Google Measurement Partner by Research Now SSI
Partner Solution Powered by First-Party Data Enhances Measurement of Brand Lift Ad Effectiveness on YouTube
Research Now SSI Strengthens and Expands Its Solution for Ad Measurement and Effectiveness by Acquiring Audience Verification Capability by Research Now SSI
Research Now SSI is expanding capabilities in the area of cross-device digital audience verification and validation by acquiring DMA-Institute. The acquisition strengthens and expands our ability to provide reliable, actionable insights about the audiences exposed to ads and the resonance of each message. DMA-Institute is based in Amsterdam, and is a recognized and independent innovator in online media measurement and effective validation. Their technology complements and augments our cross-media ADimension® solution in the digital space.
Blog:
Concerning Findings in the Market Research Industry by Melanie Courtright
In a seven-part blog series, Research Now will further delve into the heart of quality by laying some groundwork for best practices on survey participant experience, panel management and engagement, sample selection and optimization, the survey itself, and the survey results and insights, and how these ultimately play a vital role in the quality of the research conducted and the results generated.
How Can Marketers and Researchers Make Better, Smarter, Data-Driven Decisions, Faster? [Infographic] by Research Now
For marketers and researchers to achieve better business results, they need to integrate the “right” data across data silos to gain deeper insights of their audience’s attitudes and behavior in order to optimize strategy and execute activation to perfection. However, with so much data available, the question is: where does one begin to derive actionable insights for a competitive advantage?
Agile Consumer Research: Speed and Efficiency as a Competitive Advantage by Research Now
As today’s consumer has become more plugged in, and more accustomed to personalization and tailored content, products, and services, the modern B2C marketer’s job has become more challenging, high-stake, and rewarding all at the same time. Learn how you can execute agile, cost-effective consumer research.
White Paper:
A Guide to Becoming an Educated Consumer of Digital Research Data by Research Now
The goal of market research is to gather data to drive informed decisions. Done well, it provides critical information for successful decision making for both B2C and B2B companies, ultimately delivering better results and a competitive advantage. In a white paper by Research Now, we define the different kinds of participant data available for research surveys and highlight the varying levels of quality in each, arming you with the knowledge to discern what source is right for you.
What Advertising Effectiveness Means to Modern Marketers in a Digital World by Research Now & Econsultancy
Research Now partnered with Econsultancy to create a unique report that chronicles the challenges marketers are facing when it comes to optimizing their media mix and offers practical implications to improve the effectiveness of their advertising campaigns.
A Research Perspective on Data-Driven Marketing by Research Now
This eBook examines how you can make smarter, data-driven decisions, faster, and deliver tangible results through quickly and cost-effectively identifying and surveying your ideal audiences by integrating multiple data sources. Additionally, we will take you through three use cases across different verticals to give examples of how data integration can make an impact on your market research and marketing execution.
Research Software
Communities: Custom Panels & Communities  
Mobile: Mobile Access Panel, Mobile-enabled research  
Panel: e-Rewards Opinion Panel, Valued Opinions Panel, Peanut Labs Program