SKIM

 

Headquarters
111 River Street, Ste 1200
Hoboken, NJ 07030

: +1 201 685 8254
P2: +1 470 419 4874
EM: Send Email

Contacts

Mike Mabey
VP Client Solutions Americas

Bill Salokar
VP Client Solutions

Nikki Smathers
Client Solutions Manager

On the Web

SKIMgroup.com

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Business Type
  • Full Service
  • Online Research Services
  • Research Supplier / Provider
  • Supplier / Provider
Specialties
Research Methods
• Concept Testing
• Conjoint Analysis
• Durable/Non-Durable/Consumer Goods
• Full Service
• Mobile
• Predictive & Advanced Analytics
• Research Consultation
• Segmentation

 

Description
SKIM people are research heavyweights specialized in customer decision behavior. Bridging the rational and emotional, we partner with leading companies like yours to understand and influence the customer journey across all channels. Clients trust us for our critical, whole-brained smarts – we convert tough business questions into easy-to-grasp reporting and actionable answers.

We are a refreshingly human customer insights agency with offices in Europe, the US, Latin America, and Asia. Call us chic geeks, we love what we do and it’s infectious. Committed to our fanalytical roots, team SKIM is constantly evolving, inventing and innovating to help you perform better.

SKIMs 5 Areas of Excellence: 1 - Decision journey mapping - Revealing triggers and touchpoints that determine how customers choose your products 2 - Price and portfolio management - Defining the right products and price that maximize your category profits across channels 3 - Brand communication - Finding the right words and visuals to make your brand stand out 4 - Product development and innovation - Defining, optimizing and forecasting the potential of your products 5 - Advanced modeling - Extracting more value from your existing data

Articles
Press Release:
SKIM Opens New Office in Gothenburg, Sweden on Campus of Chalmers University of Technology by Stefan Svensson, new venture lead, SKIM Sweden
Customer insights agency SKIM has opened an office in Gothenburg, Sweden, on the campus of Chalmers University of Technology. Chalmers is a leader in information technology research and education, and SKIM’s new office will serve as an innovation hub for SKIM worldwide.
SKIM Singapore Team Adds Two Client Solutions and Research Innovation Experts
International customer insights agency SKIM is growing its Singapore office with one new team member and a transfer from SKIM New York. SKIM Singapore welcomes Lester Sualog as client solutions director, Asia, and Paul Janssen as vice president, SKIM Singapore.
SKIM Welcomes Fred Church as Director of Healthcare
International customer insights agency SKIM welcomes Fred Church as its new Healthcare Team director based in SKIM’s Hoboken, NJ office. With over 15 years of quantitative research experience in the pharmaceutical industry, Church is charged with managing and growing SKIM’s pharmaceutical, biotech, and medical device sector portfolios.