Smarty Pants

Smarty Pants

14 Dove Tree Lane
Jonesborough, TN 37659

: (203) 847-5766
EM: Send Email


Wynne Tyree
Founder/Chief Smarty Pants

Meredith Franck
Chief Operating Mastermind

Stephanie Retblatt
Chief Brainiac

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Business Type
  • Data Collection - Qualitative
  • Data Collection - Quantitative
  • Full Service
  • Online Research Services
  • Online Surveys
  • Qualitative Consultant/Moderator
  • Research Supplier / Provider
  • Supplier / Provider
Data Collection Methodologies
Qualitative/Recruiting Services and Facilities
• Home Use Test/Product Placement
• In-person Moderation/Analysis
• Online Focus Group Hosting/Moderation
• Viewable In-Depth Interviews (IDIs)/Dyads/Tryads/Mini-Groups
Quantitative Data Collection Services
• Design & Analysis
• Internet/Web Based Surveys
Interviewing Specialties by Audience
• Children/Tweens/Teens
Research Methods
• Attitude/Usage
• Brand Research
• Co-Creation
• Concept Testing
• Cultural Anthropology
• Ethnographic Research
• Full Service
• Home Use Testing (HUT)
• Moderation
• Online Interviews/Discussions/Diaries
• Segmentation
• Syndicated Research


Smarty Pants is a full-service market research and strategic consulting firm dedicated to helping corporate and non-profit clients better understand and connect with youth and families. We are a woman-owned business staffed with research and marketing experts who bring experience, talent and passion to every initiative.

Off-Site/Remote Interviewing
Remote/Field Interviewing: For On-Site Assignments