Nashville Research Group

Nashville Research Group

230 Great Circle Road, Suite 226
Nashville, TN 37228

: 615-399-7727
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Megan Napier
CEO & Owner
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Business Type
  • Data Collection - Qualitative
  • Data Collection - Quantitative
  • Field Management
  • Focus Group / Qualitative Facility
  • Online Research Services
  • Online Surveys
  • Qualitative Consultant/Moderator
  • Related Support Services
  • Transcription Services
Data Collection Methodologies
Qualitative/Recruiting Services and Facilities
• Central Location Testing Facility (CLT)
• Focus Group Facility
• Test Kitchen Facility


Nashville Research Group (NRG) is Nashville’s largest facility for market research with a commercial test kitchen, specializing in local recruiting and hosting participants for focus groups. As an established market research facility and recruiting business for over 35 years, NRG prides itself on client satisfaction by an exceptional show rate and using local recruiters. Conveniently located in the heart of Nashville, NRG can handle a variety of set-up options and accommodate any industry type and focus group size. Nashville Research Group’s services include spacious focus group rooms with large client viewing suites, commercial test kitchen for taste testing and CLT room with seating for 30, product placements, shop along studies, IDIs, in-home interviews, usability lab, location intercepts, and mock juries.

Nashville Research Group partners with local and national clients to better understand the needs and preferences of the thriving Nashville metro population. NRG connects clients to qualified respondents to obtain qualitative data in a variety of different industries such as food & beverage, consumer products, healthcare, political, pet care, financial, and legal.

Central Telephone Facility
# Stations: 14
Recruiting Services
Recruit for: focus groups
central location studies 
Recruiting in-house: 15 recruiters on staff 
Database available: 40,000 names
Opt-In for:  
Recruit for: own facility
client off-site location 
Study Types Recruit for: consumer
legal, tobacco
Description: Nashville Research Group prides itself on client satisfaction and are local recruiters are top-notch which leads to our high show rate percentage.
Focus Group Services
Facility Location: office building,ground floor  
Miles from Airport: 10  
# Rooms: 3 focus group rooms
Internet Access: Yes  
Usability lab: 24 PCs with internet access  
Test kitchen: Yes
One-on-one, In-depth interviewers: Yes
Focus Group Room(s):  
Room 1: 21 ' x 16 ' - 15 seats
Room 2: 43 ' x 16 ' - 15 seats
Room 3: 10 ' x 10 ' - 4 seats
Description: Nashville Research Group is Nashville’s largest facility for market research with a commercial test kitchen, specializing in recruiting and hosting participants for focus groups.
Central Location Testing Facility
Test Kitchen: Yes 
Viewing Capabilities: Yes
Computer/tablet/devices: 24 computer/tablet/devices
Internet Access: Yes
Off-Site/Remote Interviewing
Taste Tests: Yes  
Remote/Field Interviewing: For On-Site Assignments & Mystery Shopping
Research Software
Web Survey (CAWI): Question Pro