Ward Research, Inc.


828 Fort Street Mall, Ste. 210
Honolulu, HI 96813

: 808-522-5123
FX: 808-522-5127
EM: Send Email


Rebecca Ward

Denise Charles
Vice President & General Manager

Angela Llena
Director of Field Operations

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Business Type
  • Data Collection - Qualitative
  • Data Collection - Quantitative
  • Data Processing
  • Focus Group / Qualitative Facility
  • Full Service
  • Online Research Services
  • Online Surveys
  • Qualitative Consultant/Moderator
Data Collection Methodologies
Qualitative/Recruiting Services and Facilities
• Focus Group Facility
Quantitative Data Collection Services
• Computer-Assisted Telephone Interviewing (CATI)


Ward Research is a full-service market research firm offering focus group and CATI facilities, including moderator with top reputation in Hawaii and 40 years of experience. Able to expertly handle research design through data collection, tabulation, analysis. Methodologies employed include telephone surveys; mail surveys; resident and visitor intercepts; online surveys; exclusive Hawaii resident online panel; focus groups; mystery shops, others. Having successfully handled the data collection for many research firms whose clients do business in Hawaii, we have developed expertise in facilitating the research efforts of firms that may not have had the opportunity of working directly in Hawaii’s unique marketplace.

Central Telephone Facility
# Stations: 17
International Coverage: Yes
CATI Stations: 17 with WinQuery software
Multi-Lingual Interviewing: Japanese, Filipino, Cantonese, Mandarin, Korean 
In-House Tabulations: Yes
In-House Programming: Yes
Recruiting Services
Recruit for: focus groups
central location studies 
Recruiting in-house: 15 recruiters on staff 
Database available: 14,000 names
Opt-In for:  
Recruit for:  
Study Types Recruit for: consumer
Description: Recruiters are experienced with the different dialects and languages encountered in the local market.
Focus Group Services
Facility Location: office building  
Miles from Airport: 5  
# Rooms: 1 focus group room
Internet Access: Yes  
Focus Group Moderators: Yes
One-on-one, In-depth interviewers: Yes
Focus Group Room(s):  
Room 1: 12 ' x 19 ' - 15 seats
Description: Ward Research has one of the larger focus group facilities in Honolulu.
Off-Site/Remote Interviewing
In-Store Demos: Yes  
Taste Tests: Yes  
In-Store Audits: Yes  
Remote/Field Interviewing: For On-Site Assignments & Mystery Shopping
Description: Ward Research has a staff of highly experienced in-person interviewers and mystery shoppers.
Research Software
Computer-Assisted Personal Interviewing (CAPI): WinQuery  
Computer-Assisted Telephone Interviewing (CATI): WinQuery  
Panel: QuestBack EFS Panel  
Statistical Analysis: SPSS  
Tabulation: SPSS and WinCross  
Web Survey (CAWI): QuestBack EFS - Enterprise Feedback Suite