Marketing Research Happenings

Dynata formerly Research Now SSI : Announcing New Name and Brand: Research Now SSI is Now Dynata by Dynata Following the merger and integration of two global leaders in first-party data, Research Now SSI announces that its new name and brand is “Dynata.”
Dynata formerly Research Now SSI : Dynata Acquisition of Reimagine Holdings Group Successfully Completed by Dynata Dynata, a global leader in first-party data and data services, announces that its acquisition of Reimagine Holdings Group, a global leader in data creation and technology-enabled business intelligence, has received all necessary regulatory approvals and has closed.
Dynata formerly Research Now SSI : Dawn Hirsch Joins Dynata as Head of Global Human Resources by Dynata Dynata, a global leader in first-party data and data services, announces that Dawn Hirsch is joining the company as Executive Vice President, Human Resources. At a time when the company is undergoing rapid expansion and growth, Hirsch brings experience in organizational development and culture transformation, talent acquisition and development, creation of high-performance teams, and integration of acquisitions.
Dynata formerly Research Now SSI : Dynata Announces Tiama Hanson-Drury As New Head of Product Development by Dynata Addition to Senior Leadership Team Spurs Shifts. Tiama Hanson-Drury is joining the company as Executive Vice President, Product Development.
Dynata formerly Research Now SSI : Dynata Adds Data Strategy As a Key Area of Focus; Names Melanie Courtright to Lead the New Function by Dynata Dynata has created the new functional area of Data Strategy, expanding the scope of its existing Research Science group. Melanie Courtright, currently EVP of Global Research Science, will continue to lead the group in an expanded role as EVP, Research Science and Data Strategy.
Dynata formerly Research Now SSI : Dynata Introduces Research-to-Marketing Audience Expansion Through Strategic Alliance with TruSignal by Dynata Dynata introduces a new innovative solution that allows highly accurate scaling of survey segments to marketing-sized audiences using offline, people-based data through a strategic alliance with TruSignal in the U.S.
Dynata formerly Research Now SSI : Dynata Granted U.S. Patent for Innovative Graphing System to Support More Accurate, Current Profile Data by Dynata Dynata has received a United States patent for a powerful automated graphing system that operates across the company’s proprietary routing, delivery and profiling network. The patented solution ensures high-quality data in the profiles of tens of millions of individuals who have opted in to participate in research studies worldwide.