Market Strategies International

Market Strategies International

17430 College Parkway
Livonia, MI 48152

: 734.542.7600
P2: 800.420.9366
FX: 734.542.7620
EM: Send Email


Melissa Sauter

Dr. Andy Morrison

Phil Giroux

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Blog: Relevance, The #1 Rule When Developing New Products by Christopher Barnes
Published 08/09/2017
When launching a new product, many factors impact the success of the product: timing, marketing, ease of use, availability, price. But, across the board, one factor makes or breaks the success of a new product: Relevance.
Read on the Blog